SOUTH Wales Bicycle Co, placed on Caerleon Road within the town, caters for the wishes of beginner riders and those well-versed in getting out and about on wheels.
The store used to be Callows Bicycle Store, but following an alternate of possession in 2013, it adopted its contemporary guise.
As well as owner and head mechanic Jules Porretta-Botto, the store employs two additional bodies of workers. However, others can be roped in on an extra informal basis.
“My wife Kay allows with all the admin, pick out-u.S.A.And deliveries,” said Mr Porretta-Botto.
At South Wales Bicycle Co, the alternatives aren’t limited to shopping for new bikes.
“As well as selling all kinds of bicycles we specialise in bike becoming and pedal dynamic tuning,” stated Mr Porretta-Botto.
He introduced that this provider allows personnel at South Wales Bicycle Co to get the customers’ pedalling performance to its most efficiency. What’s greater, it’s presented freed from the rate.


“It’s a totally specialist service,” stated Mr Porretta-Botto, and it is not the simplest loose carrier provided at the shop.
“We also offer free bike suits to all our clients,” brought Mr Porretta-Botto.
“Offering a free bike in shape ensures they get a perfectly geared up bike.
“This is a service maximum stores fee more than £one hundred for.”
The shop additionally runs a full-time motorcycle workshop which has these days been upgraded with diffusion of today’s equipment.
“I changed into an ex-road racer and group mechanic who has been a terrific help in walking the store,” stated Mr Porretta-Botto.
The South Wales Bicycle Co team aim to have all restore paintings sorted within a 24-hour length. They attempt to get the task accomplished on the same day the motorbike became added into the store.
However, there may be presently no booking-in device in location as the crew work at the bikes on a primary come, first served foundation.
Mr Porretta-Botto added: “As the trend of sales in E-Bikes grows we’ve got also invested in being the Shimano and Bosch technical provider centre.”
As well as supporting individual riders, the store also pursuits to assist the wider community.
South Wales Bicycle Co presently help the Geraint Thomas National Velodrome with all of their motorcycle servicing needs and feature held servicing evenings with nearby Scouting organizations.
This yr, a consultant of the store is taking matters even also.
Mr Porretta-Botto stated: “One of my staff [Ian Whiffen] is using many activities this 12 months, along with all the routes of the Tour de Gwent.”
Mr Whiffen is part of a crew of four riders who will attempt to finish all five routes of the charity experience in one day.
The crew will start their mission on Saturday, April 13 and could then experience continuously for twenty-four hours to complete the five publications, masking a combined muscle-busting total of 273 miles.

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